Adding companies to your sourcing company list
Once you have a sourcing company list, you can keep growing it — the more relevant companies on the list, the wider the pool ama sources from.
This video covers the search-driven way to do that: querying the company database on any combination of parameters — industry, size, location, and the rest — and adding everything that matches in one go. It is the method to reach for when you want companies that fit a profile rather than specific names you already have in mind.
Show transcript
In this video, I’ll show you how to find more companies for your sourcing company list. This is the list of companies we will source candidates from.
Don’t confuse it with the list called Companies — those are the companies we have in our talent map, meaning companies with current and past employees. That doesn’t necessarily mean they were used for our sourcing strategies. The ones used for sourcing you’ll find under ‘Find new talents’. Scroll down and we have it here: target companies. There are already 100 companies discovered with the tag ‘B2C startups’, and you can find more.
If you click here, you can query companies from our database. As we do more projects and enrich more profiles, we’ve ended up creating a very comprehensive database of companies as well, with detailed descriptions and information.
The way you’d start is by setting up some keywords that we match against the company’s description. I’d recommend using the AI suggestion: you can either ask it to identify from a role, or describe the industry you’re looking for. Let’s ask it to generate the keywords from the role. There you go — this is a travel tech startup, so this all seems very sensible. Companies with the most matches on these keywords will rank higher.
You can set headquarter locations, but I’d actually advise not doing that, and instead using headcount across countries. Sometimes a company has its headquarters in the US, for example, but has talent in Germany, and you want to source candidates from Germany. So here I’d say Germany, at least 50 people. I’m looking for startups. You can even put cities — for example, within 50 kilometres of Berlin there must be at least 10 people. You can set a global headcount, but you don’t have to.
We also have company type and ownership type. These are things we enrich ourselves. Sometimes it’s not so complete, but it’s useful when you want a narrow list of companies. I’ll use venture-capital-backed companies founded after 2015. You can also set a funding range and revenue range, but let’s leave those empty for now so we don’t get too narrow a view.
Let’s see what we find. There you go — I found 165 companies. You can always read the company description here to understand what the company is doing, and there’s more information in the columns on the side.
You can also assess the company to see if it’s broadly in the right direction. If you click here, I’ll add a new assessment and ask ‘is this a B2C startup or scale-up?’ — it has to be a yes-or-no question. Now we ask it to assess these 165 companies. There you go, this is quite fast. We can see how they rank.
Let’s say we only want those who score 75% or higher: from the list of 165, we went down to 38. Let’s understand why. Let’s look at some of the companies that failed — Kraken Technologies is a B2B SaaS, so that doesn’t fit. Tactile is also B2B software. That’s how it made the decision.
So if I’m only focusing on B2C startups, I’ll select those scoring 75% or higher. You can now add a tag by selecting them all — all 38 — clicking Tag, and creating a new tag, or using the one we already have for B2C startups. Let’s add them to our list. Then ama says it realised some companies were already imported and asks whether you also want to tag those — sure. Now these companies are in our sourcing company list, so the list went from 100 to 135.
Auto-generated from the video.